About Us - Benefits For Industry Partners
Get your foot in the door... and more!
Our product/service partners, whom we call Industry Partners, have direct access to nearly 400 hotels, resorts, motels, inns, and bed and breakfasts across Massachusetts. MLA provides a variety of venues and tools to help Industry Partner companies promote their products and services to member properties. These include:
Products & Services Guide
Comprehensive online "yellow pages" of Industry Partner companies on the MLA Web site. Hundreds of MLA member properties and others use this directory every month. Your complimentary listing will be seen by purchasing managers and decision-makers. You can increase your visibility with an upgraded listing or ad positioned alongside listings.
Put your products and services in front of a larger audience. Industry Partners can sponsor any number of MLA events and programs and put their names directly in front of property members. Opportunities for every marketing budget are available. Contact Paul Sacco at email@example.com for more information.
Networking Receptions and Events
Industry Partners can meet and talk with general managers, purchasing directors and other key staff at many MLA-sponsored receptions and events held throughout the year, including two special receptions specifically designed for Industry Partners.
MLA's email newsletter, MLA eMessages, keeps you informed about new MLA members and the latest trends in the lodging industry. Advertising opportunities are available. This excellent resource reaches lodging properties and companies around the state.
Use of MLA Logo
The MLA logo is available to use on your promotional materials with approval from the MLA. The logo gives your company added credibility with MLA property members, as they want to support those companies that participate with the MLA.
The MLA Friends & Family promotion allows MLA members and their employees to take advantage of great rates on lodging throughout Massachusetts.
Industry Partners can join MLA's Industry Partner committee, which meets to achieve common goals and to work for increased Industry Partner participation. If you are interested in joining this committee, please contact Paul Sacco at firstname.lastname@example.org.
The MLA offers various membership levels to accommodate all the needs of our Industry Partners. Price of membership is determined by level chosen, size, and location. Information about each level can be found here.