Industry Partner Benefits
Our product/service partners, whom we call Industry Partners, have direct access to hotels, resorts, motels, inns, and bed and breakfasts across Massachusetts. The MLA provides a variety of venues and tools to help Industry Partner companies promote their products and services to member properties.
These include, but are not limited to: Email Blast The MLA is now offering a one-time, complimentary dedicated email blast to our membership, introducing you as a new member to the MLA community. We will highlight your products and services and include your contact information for members to easily get in touch with you.. Welcome Announcement MLA newsletter with company website link, logo, and business description MLA social media pages with company website link, logo, and business description Buyers Guide A comprehensive online "yellow pages" of Industry Partner companies on the MLA website used by hundreds of member properties every month. You will receive a complimentary listing, but can increase your visibility with an upgraded listing or advertisement. The guide, and your blurbs, will be seen by purchasing managers and decision-makers throughout the Commonwealth. Sponsorship Opportunities Put your products and services in front of a larger audience. Industry Partners can sponsor any number of MLA events and programs and put their names directly in front of property members. We strive to work with our partners and have opportunities for every marketing budget. Marketing Opportunities to place advertisements on the MLA website, newsletter, social media outlets and host or sponsor relevant webinars and seminars Networking Receptions and Events Industry Partners can meet and talk with general managers, purchasing directors and other key staff at many MLA-sponsored receptions and events held throughout the year, including two special receptions specifically designed for Industry Partners. Newsletter MLA's monthly newsletter keeps you informed about new MLA members and the latest trends in the lodging industry. Advertising opportunities are available. This excellent resource reaches lodging properties and companies around the state
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